App development for the Airbus A350
We developed a responsive, operating system-independent HTML5 application and a pool of exciting interactive content to support the marketing and sales activities of Lufthansa Technik AG.
The challenge
The A350 working group at Lufthansa Technik was tasked with presenting technological topics, such as maintenance services, in an emotional, innovative and informal manner. When the project began, no photos of the A350 were available. Work on the content was also still in progress. With a timeframe of just under six months, it was also a considerable challenge.
The solution? Simply render it!
A key part of the concept we developed was creating impressive and emotive images to convey Lufthansa Technik's theme of 'technology leadership'. During the project, we created a complete 3D model of an A350, which we then textured and placed in various environments that were also created using CGI. Our 3D specialist designed a maintenance hangar with realistic, heterogeneous lighting – a combination of artificial ceiling light and natural light streaming in through the hangar doors. To meet the schedule, work on the UI/UX design and the initial software architecture developments were carried out in parallel.
a350 AR App
Web, iOS and Android – and all on different devices
In order to meet the high demands of our cross-device strategy, we examined a variety of technological solutions before ultimately deciding to base our own development on the AngularJS framework. This allowed us to support all the necessary target devices and also make the application responsive. The result is impressive.
User experience design
The user interface was a key part of our concept. After numerous design sprints and reviews, we created an elegant and simple UX design offering users various navigation options, such as simple scrolling on tablets and classic menu navigation on desktop PCs.
a350 Augmented Reality App
This is an interactive mock-up of a business jet, developed by Lufthansa Technik for international trade fairs, which connects real aircraft hardware with a virtual twin in Unity.
The Cabin 4.0 research project for Lufthansa Technik and TUHH. The project involves the development of a prototype in the field of object recognition and 3D data visualisation.